Who We Are
The AgIleina Herstory
From Big Consulting to Coaching Without Limits.
I’m Ashley Herring, the founder of AgIleina LLC. For almost a decade and a half I've worked in consulting and delivery leadership, guiding organizations across industries like financial services, healthcare, consumer products, and insurance. I've launched Agile Release Trains, coached executives and first-time Product Owners, and led large transformations where clarity and alignment made all the difference.
What I discovered is that great coaching unlocks momentum, but it too often stops when the meeting ends or fades once consultants leave. Impact is real, but not always sustainable.
That realization inspired me to create AgIleina — a brand designed to reduce friction, make coaching accessible, and extend its reach far beyond the room.
At its core AgIleina asks a simple question: how can years of consulting experience and lessons learned be built into something that helps more teams than I could ever reach alone?
The answer is combining AI-powered guidance with human coaching in the room. AgIleina makes it possible for teams, leaders, and organizations to turn strategy into delivery with confidence, consistency, and results that last.
At my core, I believe in:
-
Clarity → say the thing, cut the noise.
-
Momentum → don’t just start strong, keep it going.
-
Empowerment → give teams and leaders tools they can use long after I’m gone.
-
Results → because at the end of the day, delivery is what matters.
AgIleina is my way of combining everything I’ve learned, consulting, coaching, delivery, and now AI, into something that helps organizations not just survive transformation, but thrive in it.
Credentials & Certifications
Our background is strengthened by a mix of recognized certifications and ongoing education from respected institutions and industry experts.
From Agile leadership and transformation to emerging AI and technology programs, these credentials reflect a commitment to continuous learning and applying the latest thinking to real-world delivery.

The Principles We Live By:
Agileina was built with values at the core — not as an afterthought.
For us, principles aren’t just words on a page, they’re lived, worn, and practiced every day. The People
Over Profit tattoo is a literal symbol of what we believe: work should serve people, not consume them.
Agileina carries these beliefs forward. Every interaction is modeled to be empathetic, human-centered, and results-driven. It’s coaching that balances clarity with compassion, progress with sustainability, and value with humanity.
👥 People Over Profit
We prioritize human well-being over short-term gains.
💜 Empathy Over Ego
True influence comes from listening and understanding.
🔄 Progress Over Perfection
Growth happens in iterations, not in waiting for flawless.
🎯 Value Over Velocity
What matters most is meaningful outcomes, not just speed.
🪜 Iteration Over Immediacy
Small steps forward compound into transformation.
🗣️ Clarity Over Jargon
Coaching should feel accessible, never complicated.


.jpeg)

















